4 Popular Exterior Business Sign Styles and Why They Work

Exterior business signs are, in many ways, the face of your brand. They inform and attract customers and get the attention of pedestrians and drivers passing by. The most popular exterior business sign styles include channel letters, dimensional letters, panel signs, and illuminated cabinet signs (also known as light boxes). Let’s take a look at the four most popular exterior business sign styles.

Channel Letter Sign

Channel letter signs are three-dimensional letters that are individually mounted to a building. They can be illuminated with LEDs, making them visible at night. Channel letters are a popular choice for businesses because they are highly visible and can be customized to match your brand colors.

Dimensional Sign

Custom Logo Signs

Dimensional letter signs are a great way to add depth and dimension to your sign, making it more eye-catching and attractive. Plus, they can be lit up from the inside, making them also visible even at night. Dimensional letters are a great way to make your business stand out from the competition. Not only that, but dimensional letters are also a cost-effective option for small businesses because of their low production costs.

Panel Sign

A panel sign is a great option for businesses that want a simple, clean look for their exterior signage. Plus, panel signs are easy to install and can be made from a variety of materials. The flexibility makes them a popular choice for building owners who want to change the exterior design as often as they like. 

Illuminated Cabinets Signs

These signs are visible day and night: Illuminated cabinet signs are impossible to miss, even in the darkest hours of the night. This makes them ideal for businesses that are open late or 24/7. And because they’re made from aluminum (or other metal), they have a longer lifespan than other sign types. Plus, you can customize these with your logo, colors, etc., to make it really stand out on your storefront.

Contact us at Genesis Signs today for all your exterior business sign needs!