How can one achieve a brand, or products/services, success? It’s all about visibility, but how do you get it? A good place to start is by putting signage at the right place at the right time. That’s where channel letter signs come in.
The popularity of channel letter signs has exploded in the last decade, and as a result, there are several options for customizing them. You can get your building’s name emblazoned across them, you can add minimalist text or images, and you can even choose a custom font and color.
Channel letter signs are a great way to quickly communicate a message in a simple, impactful way. The signs range from simple letters to complex 3D signs. This collection of channel letter signs are perfect for restaurants, retail shops, event venues, and other business.
The Effectiveness of Channel Letter Signs
The best way to make a lasting impression is to make the right kind of impression with your signage. The size, shape, and color of a sign are the most important factors in how effective it is at communicating. With this in mind, signs should be designed to be eye-catching yet not distractive.
A channel letter sign is an effective way to communicate the message you want to convey to the passerby. They are visible, customizable, and versatile.
Considerations for Designing Channel Letter Signs:
1. Remember to create channel letter signs that perfectly flow with your building in size and placement.
2. Consider the right lighting for your brand, such as either front-lit or reverse-lit.
3. Channel letter signs need to be legible – don’t use a font that is too hard to read.
4. If using color, make sure it perfectly matches your brand’s signature color.