The effectiveness of custom vehicle wraps as marketing tools are undeniable, but not every type of wrap offers the same benefits. To ensure you’re choosing the right vehicle wrap solution, it’s important to learn about the different options and how they differ from one another. There are three main types of vehicle wraps: full wraps, partial wraps, and spot graphics. Each one has its own set of pros and cons, so it’s important to make an informed decision when deciding which type of wrap to go with when creating your own marketing campaign.
Full Wrap
A full vehicle wrap can be a great way to make a statement. If you are looking for a fully branded vehicle, custom vehicle wraps from Genesis Signs and Graphics will help you achieve your goal. Full wraps have many benefits and drawbacks as well. For one thing, full vehicle wraps give you maximum brand exposure – if you’re going for visibility and identity recognition among potential customers, a full wrap is for you. However, it’s important to note that there are certain limitations with regards to where you can place full vehicle wraps. You may need to take into account things like physical obstructions (such as pillars or door handles) when planning out a design.
Partial Wrap
Partial vehicle wraps are less expensive and easier to install than full wraps but can therefore have a smaller impact on your business. The main advantage of partial vehicle wraps is that they’re cheaper than a full wrap. Since they only cover part of your car or truck, you save money by not having to purchase as many materials or pay for labor charges. The downside is that you won’t get nearly as much exposure from a partial wrap compared to a full one. If your budget doesn’t allow for a complete vehicle wrap, go with partial graphics instead.
Spot Wrap
A spot wrap consists of a single color decal or set of printed graphics that are applied to a vehicle’s exterior or exposed through a window. Depending on where you place them, they can be highly effective when it comes to advertising an event or promoting a cause. This type of vehicle wrap works best if it has high visibility from all angles. They are easier to change frequently than full and partial wraps. If you’re trying to advertise your business with minimal investment, spot wraps are an excellent choice.