An exterior business sign is an important part of your branding efforts. It’s how people find your business. And it’s the face of your brand.
An exterior sign does many things. It informs your customers that they’ve arrived at the correct location. It attracts new customers. And it gets the attention of pedestrians and drivers who could be potential new customers.
Exterior Business Sign Styles
When it comes to exterior signs, there are many styles to choose from. And within each style, there are several options. Here are some of the exterior business sign types that a sign company can provide for you.
Channel Letters
Channel letters are three-dimensional letters that can be used as business sign. They can be lit from the front or the back. You can also include both lighting types for maximum visibility. This is a great option for a contemporary sign. Channel letters can also be combined with a graphic logo for a sign that really stands out.
Channel letters are made with bent aluminum sides and an acrylic surface. They are attached to a channel, which is in turn attached to the wall.
Dimensional Letters
Three-dimensional letters give a sign depth and visual interest. They are also more noticeable than a flat sign. These letters can be made in a wide range of shapes and styles to match your brand. The type of material can also be varied to match your brand. If your brand is folksy and country, wood is a good choice for your dimensional letters.
Panel Signs
A panel sign is a simple solution that still has a graphic appeal. This type of sign uses a flat panel on which to display your branding. It is an effective and simple solution that fits a wide range of building types.
Illuminated Cabinet Signs
These are similar to panel signs, except that the panel is enclosed in a cabinet with lights behind it. These lights provide added visibility, especially at night. This is great when you need to bring visibility to your business, or for businesses often open after dark. From panel to channel to everything in between, we have a sign to meet your needs. Contact us today for a quote.
